TRUSCEND Pre-Rigged Soft Fishing Lures for Family Fishing

Truscend, founded in 2013, has become a leading corporation in the research, design, and marketing of fishing products. Our goal is to provide global anglers with incredible joy in fishing by offering them the best all-round products. We have equipped ourselves with OEM/ODM/DTC fishing solutions and will continue to seek optimized mutual benefits among our millions of customers.

Our fishing gifts for men include hard lures, soft lures, metal lures, fishing jigs, fishing pliers, fishing line, fishing reel, fillet knife, and fishing tackle box. These products are designed in Japan, with our development team closely involved in the process. We have used a two-tone injection process and high-quality Japanese materials to achieve perfect balance and action.

Our soft lures are equipped with ultra-sharp BKK hooks made of high carbon steel. These hooks, along with the built-in magnet, ensure increased fish hook ups in all situations while avoiding getting hung up during fishing, allowing you to save your bait for future use.

The precisely engineered shape of our soft body swimbaits generates the perfect kicking action, maintaining a smooth swimming motion at any retrieval speed, regardless of how they are rigged. The special three-dimensional paddle tail kicks and thumps even at slow speeds, while the carefully designed fins manage the rolling action of the body, keeping the hook-point within the optimal hooking range. These swimbaits are suitable for catching bass, yellow perch, walleye, pike, muskie, roach, trout, snook, salmon, and more.

Our fishing lures can imitate various natural motions, attracting fish of all sizes. Whether you are fishing in a pond, river, lake, sea, reefs, estuaries, fresh or saltwater, the TRUSCEND lures will become your essential paddle tail lure.

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